073 Delusional Dreams + Big Moves (Going *ALL IN* Even When Its Terrifying)

In this powerful and vulnerable episode, Sami opens up about making the biggest investment of her business journey so far—hiring a coach to help her bring her vision to life. While the decision was scary, it marks a pivotal moment: a full-body yes to betting on herself, her mission, and the women she’s here to serve.

Sami shares the limiting beliefs she’s overcome—like once believing she wasn’t smart enough to be a nurse—and how she’s rewriting the narrative once again as she builds a coaching business rooted in healing, discipline, and self-love.

For years, she’s told her peers that she had a five-year plan to leave nursing and help women transform their relationship with food. Now, she’s making it happen. This episode is a behind-the-scenes look at what it really means to take up space, face your fears, and go all in—even when it feels uncomfortable.

If you’ve ever felt underestimated, held back by fear, or unsure if your “delusional” dreams are worth pursuing—this one’s for you.

I love you, Pretty's! Connect with me on Instagram @coachsamisnow for more inspiring content on overcoming the voice in your head that tells you to go eat some more.
xoxo Coach Sami Snow

Transcript

Hey Pretty, welcome back to Pretty Is as Pretty Does.
Today’s episode is personal, it’s raw, and honestly—it’s kind of a love letter to anyone who’s ever felt underestimated… by other people or by themselves.

Because here’s the truth: if your dreams don’t scare you—even just a little—then you’re probably not dreaming big enough.

If your goals don’t make you feel slightly unqualified, slightly delusional, slightly like, “Who am I to do this?”—then you’re probably playing small.

And I know that because I’ve been there.
And… I’m still there. Right now. In real time.

I’ve been saying for the last two years that I have a five-year plan to leave nursing—not because I don’t love nursing, because I do—but because I know that the healing I’ve experienced in my own relationship with food, with discipline, with my body… is something I’m meant to share.

I feel deeply called to help women break free from binge eating and live lives that feel peaceful, powerful, and aligned.

And while I’ve been quietly building that behind the scenes—creating content, offering masterclasses, launching this podcast—I’ve also been carrying something that a lot of us carry:

Self-limiting beliefs.

Most notably? I used to say out loud, “I’m not smart enough to be a nurse.”
And then I became a nurse.

I share that story in another episode, but I wanted to bring it up again here—because it’s living proof that our thoughts are not always facts. That our fears are not prophecies. And that we get to rewrite the story.

So here’s the part that’s new.
I just made the scariest investment of my business journey so far. I hired a business coach.

Not just any coach—someone who’s built the kind of impact-driven, integrity-based business that I dream of. Someone who’s been where I am and knows how to take me where I want to go.

And let me be honest with you—it’s a huge investment.
It’s not comfortable. It’s not convenient.
It is a max bet on myself. And that’s exactly why I said yes.

Because I’ve learned that I don’t want to white-knuckle my way to my goals.
I don’t want to spend the next five years trying to figure it out alone.
I want to go faster, deeper, and with more support—and I know this is going to take me there.

But I also want to normalize something: being scared and showing up anyway.

Growth isn’t supposed to feel safe.
It’s supposed to stretch you. Challenge you. Bring up your stuff.
And that doesn’t mean you’re doing it wrong—it means you’re doing it bravely.

So if you’ve been waiting for a sign to go after your dreams, to invest in yourself, to believe that those quiet desires in your heart actually mean something—this might be it.

You have the desires you do for a reason.
Whether it’s to heal your relationship with food, or build a business, or finally feel at peace in your body, or take better care of yourself—those desires are a divine nudge. They are not random.

And just like I’m investing in coaching to support my next chapter, I want to be that coach for you.

If you’re tired of binge eating, of waking up every day feeling defeated by food and disconnected from your body, I want to help you feel confident and grounded. I want to help you build daily habits that align with the version of yourself you know is in there.

I want to help you go all in—not perfectly, but fully.

So yes, I’m scared.
Yes, I’m doing it anyway.
And no, I don’t have it all figured out—but I’m building the life I dream about step by step, and I’m showing up even when no one’s clapping yet.

Because I believe in this work.
I believe in my future.
And I believe in yours.

You are not too late. You are not too far gone. You are not asking for too much.

So let’s both keep going—all in, even if we’re scared.
That’s what courage looks like.

I love you. I believe in you. And I’ll see you in the next one.